Client: Betty Buzz
A Mixer
That Can
Fly Solo
Following Ryan Reynolds’ success with Aviation Gin, his wife Blake Lively decided to get into the game...but with a twist. Rather than launching an alcoholic beverage, Blake created a line of non-alcoholic mixers designed to taste great on their own. These mixers are fun, approachable, and made with high-quality ingredients.
Blake and Ryan turned to Sandstrom Partners to develop the entire brand experience, from naming to packaging to brand story. Today, Betty Buzz is featured in fine supermarkets nationwide, adding effervescence to cocktails, mocktails, and smiles to our faces.
- Identity
- Bottle Design
- Packaging
- Promotions
- Website Design and Development



















