Client: Betty Buzz
A mixer that
can fly solo
Betty Buzz is a line of mixers made with clean ingredients and real juice, naturally lower in calories. Blake Lively, actress and entrepreneur behind the brand, enjoys making cocktails for friends and guests, but she doesn't drink alcohol. The mixers were developed with superior ingredients to taste great by themselves or to craft better cocktails. The aviation theme is a nod to her husband Ryan Reynolds’ Aviation Gin brand.
It‘s important to note that a Gin & Tonic cocktail has three parts tonic to one part gin and when using Betty Buzz is appropriately called a “Tonic & Gin.”
- Logo
- Visual Identity
- Primary and Secondary Packaging
- Bottle Design
- Line Extension Packaging
- Influencer Kit
- Collateral
- Stationery
- Posters
- Custom Retail Displays
- Point-of-Sale
- Merchandise
- Website



















