Client: Old Town Brewing
Keeping Portland weird.
And deliciously refreshing.
The idea came after a few beers were thrown back at the Great American Beer Festival® by a crew from Portland's Old Town Brewing and their popular sister business Baby Doll Pizza. The result is an easy drinking lager named for the mash-up of both businesses. Old Baby became a toast to the cooks, bartenders, bakers, baristas, servers, and dishwashers who create some of Portland’s wonderfully unique experiences.
- Identity
- Packaging
- Merchandise
- Event Displays and Materials



