Client: Pantalones Tequila
Organic tequila that’s
a kick in the pants.
With a highly popular category comes a crowded shelf and lots of repetition. Pantalones (slang for guts or courage) was designed to stand out. The name and brand personality comes from the outgoing and spirited Matthew McConaughey and his wife Camila. The couple's first date was over a margarita, and they are big fans of really good tequila. They just believed the category could use a little more irreverent fun.
- Logo
- Brand Identity
- Packaging
- Bottle Design
- Limited Edition Packaging
- Merchandise
